Having raised a child in NYC I had first hand knowledge of how expensive it could be. I also had several friends move out of the city over the years to start a family because it was prohibitively expensive to pay for child care in the city. So it was thrilled to design the branding guidelines for this non-profit advocacy group.
Client: New Yorkers United For Child Care
Client: New Yorkers United For Child Care
My Role: Art Director, Designer, Brand Strategist